Here’s the item that I mentioned in my ezine earlier today.

It’s an email that I sent to my list in September 2007.

Last night, one of my subscribers walked up to me, and gave
me a very hearty thanks! He told me what a difference that
email had made in his life.

That’s what makes published an ezine, and coaching other
aspiring marketers so worthwhile.

Here’s that email.

Subject: I Need A HUGE Favor Please -)

Good morning Jim.

After 11 years of online trial and error, testing and
tweeking, successes and yes… failures, I woke up one day and
found myself an online success and “a role model.”

That started the problems that I now need your help with.

If you’re in a hurry, just go here:
http://TheInternetMarketingInnerCircle.com

After I started figuring out “the internet marketing game,” I
felt compelled to teach as many people as practical – what
actually works. I saw thousands of people REALLY struggling,
and spending lots of time and money on things that COULD NOT work.
The stories that I could tell you would really break your heart!

I distinctly remember an elderly gentleman from Jacksonville,
Floria who had invested thousands of dollars in “guaranteed
traffic.” Those visitors probably were actually sent to his
website, but not even ONE subscribed or contacted him. The
problem was that those visitors had no intererst in what he
was selling, and they were “delivered” to his site using
trickery.

I remember talking to one “guru” who told me of once hiring
a search engine optimization firm that “hooked him” by bragging
that they could do things to his site GUARANTEED to increase his
traffic significantly.

Then, they took his thousands of dollars, spent a small fraction
of that on pay-per-click traffic, and kept the rest. This
seasoned marketer saw a big, but temporary jump in traffic, and
assumed that it was SEO tricks that caused this. It was only
months later, when traffic fell back to normal that he sifted
through his website logs and figured out what had happened.

I’ve seen far too many people selling website packages where
you brought someone in for free, and then made your money
when they upgraded. You earned no money on free signups, you
only earned a commission when a free signup was upgraded.
The “UPGRADE” was to the status that allowed THEM to earn
commissions on others who upgraded.

In that last SCAM, there is not even a real product… you’re
just paying for the right to get paid when others that you
trick to sign up, decide to upgrade. Fortunately, schemes
like that are quickly closed down by the FTC!

After watching enough retired school teachers, work-at-home
moms, ministers, doctors, lawyers, computer programmers…
people from all walks of life, get BURNED, I made it my mission
to spend the rest of my online time teaching those “willinging”
to be taught…

How To Actually Build A Successful Online Business Instead
Of Chasing After Unworkable Schemes.

I adopted the mantra, “No man has the right to play with
another man’s dreams!”

I believe in and feel committed to that mantra to the very
core of my being.

That takes us back to THE PROBLEM and THE SOLUTION…

On my blog, I’ll post a screen shot of my inbox from just
ONE of my private message (PM) boxes from one of dozens of
websites that I’m an active member at. That inbox rarely gets
below 500 messages waiting for me to respond to, or go back
and work on when the timing is right!

Like many, I literally get thousands of emails to several
email addresses EVERY day. No, I can’t, and don’t try to read
them all. I have an assistant who logs-in before I’m
scheduled to, and deletes all that are obviously spam. Certain
emails are also immediately routed to people assigned to take
care of them based upon certain filters that I have set up.

Still, I found the demands on my time so INCREDIBLE that I
needed a better way to help MORE honest, hard-work,
often-desparate, people who came to me for coaching, mentoring,
and advice.

My solution was to put together an online community where
not only I, but dozens of others just as committed to helping
you, could coach and teach in a group setting. That’s a BIG
part of what The Internet Marketing Inner Circle is.

The favor that I need from you today is for you to take a
minute and check out this site. Simply visit:
http://TheInternetMarketingInnerCircle.com

When you check out the site, you’ll discover what hundreds of
others have… that it’s just what the doctor ordered. I hate
hype, and appreciate the fact that you’re intelligent enough
to evaluate things for yourself. So I just ask you to take a
look now.

I’ll close by sharing with you some of the comments from our
site members… our family -)

——————

“Hi Willie,

When I first started to write this note to you, it turned out to
be a long article, mostly about what I have gained from being
associated with you, in friendship and business.

I though I had better cut it down to make it believable. In
short, I first found out about Willie in the first generation
Warrior Forum in the late 90′. Responding to each others forum
posts. Then it graduated to me sending a couple of email
questions, then a phone call, visits, meets at conferences and
more.

Willie, the reason I mention this is it shows how we have built
a relationship over the years that has let me into your personal
circle. Thank you.

Now, for anyone else who happens to be reading this, I should
tell you that I have been a part of The Internet Marketing Inner
Circle from the beginning. I have seen it grow from the original
idea.

There is much more to come. But more importantly, I have been
studying the audios, the PDFs, and I have been participating in
the forum. As a forum member, asking questions or asking for
help, has given something we in the internet world crave.

Instant Gratification: And now looking at the updated offers, I
am betting that some of you will enjoy the bonuses as much as
the main products.

Join us in the Inner Circle, I would love to meet you.”

Kelvin Brown
www.ConferenceTips.com

———————

“Everybody who’s anybody is in here! Within a few hours of
joining I had connected to 3 knowledgeable experts. Re-connected
with people I had known from other places online, put myself
forward to join in an event and provided other members with
information about what I do online. You get an opportunity to
showcase what you do so that as members we all get to know each
other. That’s how true community is created. This is not only a
place to expand your mind and your income but also a place to
expand your online connections too! I wouldn’t hesitate in
recommending membership of the internet marketing inner circle
because diversity and inclusiveness are celebrated and
encouraged. Its less of an ‘ole boys club and more like a
family.”

Diane Corriette
Women Internet Marketers

http://www.wimsite.com”

———————–

“If you’re an aspiring marketer looking for proven ways to make
money online, you naturally wonder what you need to do avoid
costly, time-wasting false-starts. My advice now consists of
three succinct words:

‘Simply come here.’

The Internet Marketing Inner Circle is exactly what the name
implies: a gateway to true insider’s knowledge, information that
prevents you from kissing frogs and permits you to build
momentum out of the gate.

You’ll learn from leaders such as Lynn Terry, Rosiland Gardner,
Gina Gaudio-Graves, Rebecca Hagel, Jane Mark, Thea Swafford and
other remarkably talented women.

And Willie Crawford, Dr. Mani, Paul Myers, Mike Filsaime, Marlon
Sanders, John Hostler and other remarkably talented men will
help shape your thinking and keep you on the right track.

This is a unique opportunity, one that already has made a
difference in my marketing life and will continue to do so.”

Patrick Pretty
“The Most Beautiful Little Boy In The World” — 1964

http://PluckForever.com

———————–

“Joining The Internet Marketing Inner Circle was without doubt
the best decision I’ve made since I started out online!

Since I registered my first domain 1997 I’ve joined many forums
and membership sites. Most of them offer products, courses and
software for download and have a forum. So what makes The
Internet Marketing Inner Circle different from them?

First off, Willie Crawford! Having easy access to your advice
and knowledge is priceless.

The way you dedicate time, share your knowledge and keep pushing
as well as helping all the Inner Circle members in the forum,
only a fool would choose not join the site now!

The members are an amazing bunch of marketers and the total
amount of knowledge found among them rivals that of any other
hot forum online. I’m so happy I joined as I’ve made JV’s,
connected with new marketers, made new friends and not to
forget, had a really good time as a member.
So let me thank you for running this site and for the increased
success I’ve had since I joined!”

Kenth “The Designer” Nasstrom

http://www.gurusay.com”

————————

If you join this community and actually USE what we share with
you, then your life has just CHANGED in a way that, prior to
today, you didn’t dare imagine.

This world is filled with unimagined wealth, and happiness.
You’ve just been shown how to get your much-deserved share.

Visit: http://TheInternetMarketingInnerCircle.com

Willie Crawford

Share

After 12 years of online trial and error, testing a
tweeking, successes and yes… failures, I woke up one day and
found myself an online success and “a role model.”

That started the problems that I now need your help with.

If you’re in a hurry, just go here:
http://TheInternetMarketingInnerCircle.com

After I started figuring out “the internet marketing game,” I
felt compelled to teach as many people as practical – what
actually works. I saw thousands of people REALLY struggling,
and spending lots of time and money on things that COULD NOT work.
The stories that I could tell you would really break your heart!

I distinctly remember an elderly gentleman from Jacksonville,
Floria who had invested thousands of dollars in “guaranteed
traffic.” Those visitors probably were actually sent to his
website, but not even ONE subscribed or contacted him. The
problem was that those visitors had no intererst in what he
was selling, and they were “delivered” to his site using
trickery.

I remember talking to one “guru” who told me of once hiring
a search engine optimization firm that “hooked him” by bragging
that they could do things to his site GUARANTEED to increase his
traffic significantly.

Then, they took his thousands of dollars, spent a small fraction
of that on pay-per-click traffic, and kept the rest. This
seasoned marketer saw a big, but temporary jump in traffic, and
assumed that it was SEO tricks that caused this. It was only
months later, when traffic fell back to normal that he sifted
through his website logs and figured out what had happened.

I’ve seen far too many people selling website packages where
you brought someone in for free, and then made your money
when they upgraded. You earned no money on free signups, you
only earned a commission when a free signup was upgraded.
The “UPGRADE” was to the status that allowed THEM to earn
commissions on others who upgraded.

In that last SCAM, there is not even a real product… you’re
just paying for the right to get paid when others that you
trick to sign up, decide to upgrade. Fortunately, schemes
like that are quickly closed down by the FTC!

After watching enough retired school teachers, work-at-home
moms, ministers, doctors, lawyers, computer programmers…
people from all walks of life, get BURNED, I made it my mission
to spend the rest of my online time teaching those “willinging”
to be taught…

How To Actually Build A Successful Online Business Instead
Of Chasing After Unworkable Schemes.

I adopted the mantra, “No man has the right to play with
another man’s dreams!”

I believe in and feel committed to that mantra to the very
core of my being.

That takes us back to THE PROBLEM and THE SOLUTION…

On my blog, I’ll post a screen shot of my inbox from just
ONE of my private message (PM) boxes from one of dozens of
websites that I’m an active member at. That inbox rarely gets
below 500 messages waiting for me to respond to, or go back
and work on when the timing is right!

Like many, I literally get thousands of emails to several
email addresses EVERY day. No, I can’t, and don’t try to read
them all. I have an assistant who logs-in before I’m
scheduled to, and deletes all that are obviously spam. Certain
emails are also immediately routed to people assigned to take
care of them based upon certain filters that I have set up.

Still, I found the demands on my time so INCREDIBLE that I
needed a better way to help MORE honest, hard-work,
often-desparate, people who came to me for coaching, mentoring,
and advice.

My solution was to put together an online community where
not only I, but dozens of others just as committed to helping
you, could coach and teach in a group setting. That’s a BIG
part of what The Internet Marketing Inner Circle is.

The favor that I need from you today is for you to take a
minute and check out this site. Simply visit:
http://TheInternetMarketingInnerCircle.com

When you check out the site, you’ll discover what hundreds of
others have… that it’s just what the doctor ordered. I hate
hype, and appreciate the fact that you’re intelligent enough
to evaluate things for yourself. So I just ask you to take a
look now.

I’ll close by sharing with you some of the comments from our
site members… our family -)

——————

“Hi Willie,

When I first started to write this note to you, it turned out to
be a long article, mostly about what I have gained from being
associated with you, in friendship and business.

I though I had better cut it down to make it believable. In
short, I first found out about Willie in the first generation
Warrior Forum in the late 90′. Responding to each others forum
posts. Then it graduated to me sending a couple of email
questions, then a phone call, visits, meets at conferences and
more.

Willie, the reason I mention this is it shows how we have built
a relationship over the years that has let me into your personal
circle. Thank you.

Now, for anyone else who happens to be reading this, I should
tell you that I have been a part of The Internet Marketing Inner
Circle from the beginning. I have seen it grow from the original
idea.

There is much more to come. But more importantly, I have been
studying the audios, the PDFs, and I have been participating in
the forum. As a forum member, asking questions or asking for
help, has given something we in the internet world crave.

Instant Gratification: And now looking at the updated offers, I
am betting that some of you will enjoy the bonuses as much as
the main products.

Join us in the Inner Circle, I would love to meet you.”

Kelvin Brown
www.ConferenceTips.com

———————

“Everybody who’s anybody is in here! Within a few hours of
joining I had connected to 3 knowledgeable experts. Re-connected
with people I had known from other places online, put myself
forward to join in an event and provided other members with
information about what I do online. You get an opportunity to
showcase what you do so that as members we all get to know each
other. That’s how true community is created. This is not only a
place to expand your mind and your income but also a place to
expand your online connections too! I wouldn’t hesitate in
recommending membership of the internet marketing inner circle
because diversity and inclusiveness are celebrated and
encouraged. Its less of an ‘ole boys club and more like a
family.”

Diane Corriette
Women Internet Marketers

http://www.wimsite.com”

———————–

“If you’re an aspiring marketer looking for proven ways to make
money online, you naturally wonder what you need to do avoid
costly, time-wasting false-starts. My advice now consists of
three succinct words:

‘Simply come here.’

The Internet Marketing Inner Circle is exactly what the name
implies: a gateway to true insider’s knowledge, information that
prevents you from kissing frogs and permits you to build
momentum out of the gate.

You’ll learn from leaders such as Lynn Terry, Rosiland Gardner,
Gina Gaudio-Graves, Rebecca Hagel, Jane Mark, Thea Swafford and
other remarkably talented women.

And Willie Crawford, Dr. Mani, Paul Myers, Mike Filsaime, Marlon
Sanders, John Hostler and other remarkably talented men will
help shape your thinking and keep you on the right track.

This is a unique opportunity, one that already has made a
difference in my marketing life and will continue to do so.”

Patrick Pretty
“The Most Beautiful Little Boy In The World” — 1964

http://PluckForever.com

———————–

“Joining The Internet Marketing Inner Circle was without doubt
the best decision I’ve made since I started out online!

Since I registered my first domain 1997 I’ve joined many forums
and membership sites. Most of them offer products, courses and
software for download and have a forum. So what makes The
Internet Marketing Inner Circle different from them?

First off, Willie Crawford! Having easy access to your advice
and knowledge is priceless.

The way you dedicate time, share your knowledge and keep pushing
as well as helping all the Inner Circle members in the forum,
only a fool would choose not join the site now!

The members are an amazing bunch of marketers and the total
amount of knowledge found among them rivals that of any other
hot forum online. I’m so happy I joined as I’ve made JV’s,
connected with new marketers, made new friends and not to
forget, had a really good time as a member.
So let me thank you for running this site and for the increased
success I’ve had since I joined!”

Kenth “The Designer” Nasstrom

http://www.gurusay.com”

————————

If you join this community and actually USE what we share with
you, then your life has just CHANGED in a way that, prior to
today, you didn’t dare imagine.

This world is filled with unimagined wealth, and happiness.
You’ve just been shown how to get your much-deserved share.

Visit: http://TheInternetMarketingInnerCircle.com

I’ll see you on the inside.

Willie




Share

So last week, I wrote an article about persuasion and copywriting
that was very well received, judging from the comments left where
it’s posted here on the StomperBlog.

In that article, I talked about the *devastating* One-Two Combo
of using EMOTION to sell your prospect on your offer, and using
LOGIC to provide justification for their emotional decision to buy
whatever it is that you’re selling.

Now, I just kind of wrote that off the top of my head, but I asked
if you guys wanted more content along those lines.  The
overwhelming response was “YES” – so I’ve been noodling
ideas for a follow-up since last week.

While I’m brainstorming, lo and behold, I get an email from
Mr. Mark Joyner, sending me a link to this video.
  Now, Mark knows
his stuff when it comes to copywriting.

His book “The Irresistible Offer” is one of my favorites.  I have a
print copy that I keep near my desk and I thumb through it literally
every time I need to write sales copy.

But that video isn’t about Mark.  He’s not even in it.  Instead, it’s
Part 1 of a presentation by the LEGENDARY Joe Sugarman.  If
you don’t recognize that name, it’s time to brush up on your direct
marketing fundamentals.

Joe is the author of “Triggers” and “Advertising Secrets of the
Written Word” – he’s the guy behind the multi-million selling
“Blu-Blocker” sunglasses.

And in that video, he’s going to tell you a number of stories about
Batman, credit cards, sunglasses (of course), and more – covering
a 12 year span of his career getting his hands dirty in the direct
marketing game.

It’s great.  Joe’s a wonderful, warm, and funny speaker – and his
stories are just *classic*.

I couldn’t resist – I opted in on Mark’s page to be able to see
part 2.
  I didn’t even read what I was signing up for.  I just had
to know how Joe’s stories ended.

And BANG!  Does it ever have an *amazing* ending.

SPOILER ALERT:

You know how at the end of “Fight Club”, you find out that
Edward Norton’s character IS Tyler Durden?

Or in “The Usual Suspects” you find out that Kevin Spacey’s
character IS Keyser Soze?

Well – I’m not going to give away the ending of Joe’s presentation,
but you do get to find out who he REALLY is…

… a marketing GENIUS.

Now, in those two videos, not only does Joe demonstrate some
EXTREMELY powerful “triggers”, but he uses the very same
principle I taught you last week.  In fact, he states it outright at
34:27 into video 2.  It’s kind of a crazy coincidence (I promise it
wasn’t planned that way)!

So if you want to see LAST week’s example in action, used by
a MASTER salesman, (along with at least a DOZEN other killer
marketing lessons) you need to watch ALL of video 1, and sign
up so you can watch ALL of video 2.

Now, as I mentioned, I DO have a follow-up copywriting lesson
for you.   But it’s going to talk a lot about what we can learn from
Joe’s video, so you need to watch it first.  Consider it a
pre-requisite.

And even though the videos are free, they are MEATY.  It’ll take
you like an hour and a half to watch them both.

Because of that, I’ll follow up with the next copywriting lesson
*tomorrow* so you can have time to watch Joe’s videos *today*.

Now, I told you I went ahead and signed up for the 2nd video
without even READING what I was signing up FOR.  I couldn’t
help it.  I was compelled.  It’s THAT good.

But I know I can’t send you over there and tell you to sign up
without knowing the full scoop, so here it is.

You’re going to be put on the reminder list for a LIVE webinar
with Mark Joyner, featuring Joe Sugarman himself, as well as
Ted Nicholas.  (Ted is one of Joe’s most successful students
and between the two of them, they’ve sold BILLIONS.)

That webinar is tomorrow – Wednesday, October 8th at 8PM Eastern -
and you’re going to learn Direct Response Copywriting from two
of the MASTERS of the form.  I’m signed up on it, and I plan on
being there.

But even if you CAN’T make the call, you still need to sign up,
and NOT just for the 2nd Sugarman video (though like I said,
it’s reason enough).

Mark has also thrown in a FREE downloadable copy of “The
Irresistible Offer” – the very same book that I have a printed
copy of on my desk.  This book is a *classic* and you need
to have it in your library, so you may as well get it now (for
free) while you’re watching Joe’s video anyway.

Like I said, it’s going to take an hour and a half to watch both
videos, so I’m not going to take any more of your time today.
Go watch it now and get a free copy of Mark’s book while you’re
there.
  I know you’re going to love it.  I sure did.

Tomorrow, I’m going to follow up with another copywriting lesson
based on my notes from the video.

Until next time,
Keep Stomping.
~Andy Jenkins

P.S. I’d love to hear what YOU think about the videos after you
watch them.  If you’re as excited by Joe’s cleverness as I was,
let us know what YOU think.

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